Research
Research Interests
Digital Markets, Electronic Commerce, Sharing Economy, Business Analytics, Industrial Organization in IS
Methodological Approaches
Econometrics, Structural Modeling, Statistical Machine Learning, Natural Language Processing
Publications
Park, K., Lee, S., Doosti, S., & Tan, Y., (2023) "Provision of Helpful Review Videos: Effects of Video Characteristics on Perceived Helpfulness," Production and Operations Management: https://doi.org/10.1111/poms.13969
Working Papers
"Social Media Sponsorship: Metrics and Strategies for Finding the Right Content Creator-Sponsor Matches", with Stephanie Lee.
(Under review)
"Netflix and Chilling Effect? The Impact of Streaming Video Licenses on Paid DIgital Downloads" with Brett Danaher.
(Under review)
"Do Mobile Applications Bring Longer Tail? An Empirical Study of Sales Concentration in Online Channels", with Youwei Wang, and Yong Tan.
(Under review)
(In preparation for submission)
"The Effect of Learning on Social Network Adoption", with Hema Yoganarasimhan.
Invited Talks
University of Florida, Warrington College of Business, Information Systems and Operations Management Workshop, 2022.
Indiana University, Kelley School of Business, 2018.
Chapman University, Argyros School of Business and Economics, 2018.
University of Texas at Dallas, Jindal School of Management, 2018.
University of Washington, Foster School of Business, 2018.
Conference Presentation
“How Do Mobile Apps Increase Sales Diversity?” SCECR, Madrid, Spain, Jun. 2022.
"Video Sponsorship On Social Media: A Video Content Analysis” with Stephanie Lee., INFORMS, Anaheim , CA, Nov. 2021
"How Rewarding is the Reward? Demand Estimation of Reward-based Crowdfunding Platforms", with Yong Tan, Workshop on Information Systems and Economics (WISE), San Francisco, CA, Dec. 2018
"Sponsorship Effectiveness of Branded Contents on Social Media", with Stephanie Lee, INFORMS, Pheonix, AZ, Nov. 2018
"Do Mobile Applications Bring Longer Tail? An Empirical Study of Sales Concentration in Online Channels", with Yong Tan, and Youwei Wang, International Conference on Information Systems (ICIS) , Seoul, South Korea, Dec. 2017
"Do Mobile Applications Bring Longer Tail? An Empirical Study of Sales Concentration in Online Channels", with Yong Tan, and Youwei Wang, Conference on Information Systems and Technology (CIST), Huoston, TX, Oct. 2017
"How Rewarding is the Reward? Demand Estimation of Reward-based Crowdfunding Platforms", with Yong Tan, Conference on Information Systems and Technology (CIST), Huoston, TX, Oct. 2017
"How Rewarding is the Reward? Demand Estimation of Reward-based Crowdfunding Platforms", with Yong Tan, INFORMS, Huoston, TX, Oct. 2017
"Do Mobile Applications Bring Longer Tail? An Empirical Study of Sales Concentration in Online Channels", with Yong Tan, and Youwei Wang, INFORMS, Nashville, TN, Nov. 2016
Awards and Honors
The Foster School of Business Dean's Achievement Award, 2017
Bertauche Transportation Endowment Fellowship, 2017
Foster School of Business PhD Program Fellowship, 2014, 2015, 2016, 2017, 2018
Runner-up in Structural Modeling Workshop (SMART) Challenge, Carnegie Melon University, Pittsburgh, PA, 2015
Chosen as a Talent in National Foundation of Exceptional Talents, Iran, 2008
Ranked top 0.1% (ranked 19th) among more than 50,000 participants in the National Universities Entrance Exam in Graduate level, Iran, 2008
Ranked top 0.1% among more than 500,000 participants in the National Universities Entrance Exam, Iran, 2004
Grants and Funds
Argyros School Undergraduate Research Assistant Fund, 2022